Online Shopping | Ongoing Innovation
Deepening customer connections at Walgreens.com
Vision
Make it easy for customers to access a new generation of health, wellness and shopping services at Walgreens.com—the nation’s most popular online drugstore.
Breakthrough
Creating the structure to launch a new era of customer convenience and connection on Walgreens.com. Point B brought the program management, content management, deployment planning and user acceptance testing essential to leading a successful e-commerce launch.
Value
Walgreens gets closer to its customers through online services that build on its trusted brand in health and wellness. Point B inspired and equipped the Walgreens team to build a Program Management Office (PMO) with the structure and flexibility to quickly bring new services online.
See Point B's Point of View on Adaptability