by Kevin Mackey, Garrett Kephart


The U.S. Energy Information Administration (EIA) estimates that U.S. electricity demand may grow by as much as 28% by 2040. For one organization that seeks cost-effective solutions to meet future power consumption requirements, this means driving initiatives that accelerate the market adoption of energy efficient products, services, and practices. This data-driven objective required developing a plan to better manage and derive insight from its massive, growing, and increasingly disparate data, so it engaged Point B to help.


This organization appreciated the power that a robust data management and analytics platform could provide but lacked an enterprise-wide approach and didn’t have a clear understanding of its current capabilities. Their existing platform was inconsistent and decentralized, they weren’t taking full advantage of their data management technology, and they relied heavily on contractors to manage critical, and often, sensitive data.

Point B quickly gained an understanding of the organization’s strategic plan and assessed its current data management and analytics capability.

We then identified components that would help the client achieve their objectives and considered potential future state scenarios that best aligned to the organization’s core mission, including:

  • High-quality, defensible data and reporting
  • Policies, procedures, and standards that are well-understood and followed
  • Key data and IT systems integrated to maximize data assets

Next, we completed a gap analysis to identify strengths, weaknesses, opportunities, and threats. This assessment applied a balanced approach – one that considers people, process, and technology dimensions – to build a comprehensive plan for the client.

In the final stage of our six-week engagement, we helped the client gain new insights into gaps between their current analytic capabilities and proposed future state goals, and developed a one- and three-year investment roadmap to achieve the desired data management and analytics capabilities and organizational model.


Point B’s recommendations and roadmap provide the client with clear and actionable steps to improve its data management and analytics capabilities and get closer to its strategic goals. Most importantly, the client now understands the significance of managing data as a strategic asset that can be harnessed to further the organization’s energy efficiency mission – an important message for its Board of Directors and external stakeholders.





[i]U.S. Energy Information Administration. Annual Energy Outlook 2013 Early Release Reference Case. p27.