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The Next Normal – Leading a Hybrid Work Team

Point B is uniquely positioned to bring expertise and a strong point of view to critical business topics. Learn more about what matters to you most in our latest insights.

What We Do

Industries

Provider Organizations and the Interoperability and Patient…

Level-Up Your Voice of Customer Capabilities with AI

The Next Normal – How to Make a Hybrid Work Model Work

Enabling Decentralized Clinical Trials

Pondering a Permanent Move to Remote Work?

How Empathy Drives Technology ROI

Winning the Next Wave of Technology

Healthcare Disrupted: Preparing for Growth in a…

Is Your Culture Truly Customer-Focused?

Stories vs. Status

Aligning Sales and Marketing to Become a Customer-Centric…

Are Merchandising Innovations Reducing Profit Margin?

The Best Cyberdefense? A Good Offense.

What M&A Will Look Like in a Post-Pandemic World

Boost the Value of Your Digital Investment

Clinical Workforce Engagement: Reducing Clinician Burnout

Optimizing Pharma Content for Faster Product Submissions

Combatting BIPOC COVID-19 Vaccine Reticence

The Four Voices Framework: Focusing on the Right Voice

Leveraging the Four Voices of Measurement Strategy

Why It’s Best to Assume Positive Intent of Your Remote Team

2021 Priorities: Key Considerations for Payers

Healthcare Disrupted: How Life Sciences Can Forge Ahead…

Human-Centered Design: Implementing Flexibility into Your…

How Financial Services Model the Future

Not Your Grandfather’s Law Firm: Positioning for the…

Where Will Telehealth Take You?

The Next Normal: Helping Employees Balance Work with At-Home…

Putting the Patient at the Center of Clinical Research

Monetizing Data Governance

Rapid and Sustainable Cost Reduction

PMO vs. the Pandemic: Redeploying Resources During a Crisis

Bending the Finance Cost Curve in Spite of the Crisis

Crisis Impacts: Bending the Healthcare Cost Curve

Lessons Learned: Preparing Your Business for the Next…

Empowering Leaders: Advice for Helping Working Parents and…

Leveraging Digital for B2B Sales Requires Rethinking Your…

Holding Effective Meetings with a Distributed Workforce

The Next Normal: Back to the Office

Behind the Scenes: Creating Impact with Stories that Put…

IT Shortfalls During COVID-19: Planning for Future Crises

Launching an Innovation Platform: Five Key Principles

Frontline Investments that Benefit Your People and Your…

PMOs vs. the Pandemic