Healthcare Payers have reached a key inflection point in their need to deliver the best experience across every aspect of a customer’s journey. In this age of true consumerism in Healthcare, customers expect more. They want you to know them, understand them and get them what they need before they ask for it. But Payer organizations can have fragmented, siloed channels, operations, data and systems that make it impossible to deliver on the needs of their customers.

Point B experts share how to tackle this challenge and guide Healthcare Payers towards a holistic approach to achieve your member growth goals by understanding and addressing underserved or unmet needs at every engagement point in their journey.